达特茅斯代写Essay:商业话题
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达特茅斯代写Essay:商业话题

2017-11-28 11:26

商业道德是当前一个非常突出的商业话题,围绕着商业道德的争论和困境往往引起各方的极大关注。首先,消费者和压力集团似乎越来越要求企业寻求更具伦理和生态能力的经商方式。媒体似乎也一直在关注公司的弊端和弊端。甚至公司本身似乎也越来越认识到,道德(或至少被视为道德)实际上可能对企业有利。企业面临的道德问题,不管他们从事什么行业。(来源;商业伦理的第二版,作者;Andrew Crane,Dirk matten。)总之,可以说,企业伦理是企业非常重要的。它可以帮助企业组织赢得客户的尊重,赢得广泛赞誉。与社会责任削弱企业盈利目标的信念相反,这实际上有助于通过顾客忠诚度和良好的公司形象产生利润。对于肯塔基炸鸡,肯德基公司必须能够确保他们所提供的产品是健康和营养的,这样才能确保肯塔基炸鸡能赢得顾客的信任、忠诚和尊重,并保护和发展公司形象。
达特茅斯代写Essay:商业话题
Business ethics is currently a very prominent business topic, and the debates and dilemmas surrounding business ethics have tended to attract an enormous amount of attention from various quarters. For a start, consumers and pressure groups appear to be increasingly demanding firms to seek out more ethical and ecologically sounder ways of doing business. The media also constantly seems to be keeping the spotlight on corporate abuses and malpractices. And even firms themselves appear to be increasing recognizing that being ethical (or at the very least being seen to be ethical) may actually be good for business. Ethical issues confront organizations whatever line of business they might be in. (Source; business ethics 2nd edition, author; Andrew Crane, Dirk matten.) In a word, it can be said that business ethical is very important to a business organization. It can help a business organization easily earning the respect of clients and win general acclaim. Contrary to the belief that social responsibility undermines businesses' profitability goal, this actually help in generating profit through customer loyalty and good company image. For Kentucky Fried Chicken, the KFC Company must be able to ensure that the products that they offer are healthy and nutritional, so that it can make sure that Kentucky Fried Chicken can gain customer trust, loyalty, respect and the corporate image will be protected and developed.