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英国伯明翰作业代写:谈判的权力
2019-12-21 23:37
然而,正如Market Inspector(2017)所建议的,尽管在E中失去了谈判的权力。U。K可能会在与E国以外的国家的谈判中获得更多的控制权。这将使美国与世界各国的商业交易有一个新的开始,在更大程度上探索与中国的贸易。通过按照自己的条件与其他国家进行自由谈判,英国可以利用有利于国际市场的新贸易协定。Irwin(2015)的报告称,英国脱欧对荷兰、爱尔兰、德国等几个国家造成了不同程度的影响。K贸易政策,而“出口、供应链、投资和许多大公司的政策利益将受到不利影响”(临39)。与美国的情况类似。在美国,很多国际公司使用美国的信用卡。K作为他们的基地或者依赖于美国。K的商业经济和经济重要性,现在面临着威胁,必须积极应对未来。这意味着市场营销人员现在应该调整他们的策略,以适应未来的协议。英国将与欧洲和整个世界保持一致。由于英国公投是仇外和内向的一种形式的明确标志,适应正在取得进展(Czinkota, 2016)。新的贸易协定将会实施以来,新的非关税技术协议(铁道部,2017年),将产品的地方,促销和价格会变化,因此营销人员不仅要调整营销组合的新元素是有效的竞争,而且他们进入市场的方式,通过重新评估出口和外商直接投资的优势。英国伯明翰作业代写:谈判的权力
However, as suggested in Market Inspector (2017), despite the loss of negotiation power within the E.U, the U.K will possibly acquire more control over negotiation with countries outside the E.U, which will allow a fresh start for business deals with countries all over the world, exploring trades with China in a greater extent. By negotiating freely with other countries on its own terms, Britain can capitalize on new trading deals which will benefit international markets. The report produced by Irwin (2015) claims that Brexit exposed several countries in different magnitudes such as the Netherlands, Ireland, and Germany, due to their alignment with the U.K trading policies, while ‘export, supply chain, investment and policy interests of many large corporates would be adversely affected’ (p.39).Similarly to the situation in the U.S, international companies which operated using the U.K as their base or were relying on the U.K’s business economy and economic importance, now face threats and have to be proactive for the future. This implies that marketers should now adjust their strategies to be relevant to the future agreement that the U.K will have with Europe and the world in general. Adaptation is gaining ground since Britain’s referendum was a clear sign of a form of xenophobia and introversion (Czinkota, 2016). Since new trade deals will be imposed and new non-tariff technical agreements will be made (Mor, 2017), product’s place, promotion and price will change, consequently marketers have to readjust not only the new elements of the marketing mix to be effective and competitive, but also the way they enter the market, by reassessing exporting and the advantages of FDI.
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